Find the car that fits your life with a dealership you can trust in Richmond.

UP Motors offers a carefully selected inventory of cars, trucks, vans, and SUVs, all inspected, dependable, and supported by nine years of experience serving Richmond, CA, and nearby communities.

9 Years of Experience

Fast Process

Quality Assured

Serving the Bay Area

Trusted brands that deliver performance and reliability

See everything we offer

Choose the type of ride that matches your life

COUPE

HATCHBACK

PICKUP

SEDAN

SUV

Your Bay Area dealership for confidence on every purchase

UP Motors was founded with a clear purpose: to make buying a car simpler, safer, and more transparent for our community. After nine years of experience in the automotive market, Leandro Brasolin built the dealership around a straightforward philosophy: offer reliable vehicles, treat every customer with honesty, and make the entire process feel easy from the moment you arrive.


Based in Richmond, CA, UP Motors serves drivers across the Bay Area with a curated selection of cars, trucks, SUVs, vans, and work vehicles. Every model is carefully inspected to ensure quality, and every customer receives guidance grounded in real industry experience.

Feedback that drives us forward

The easy way to buy your next vehicle

Browse our inventory

Explore a curated selection of inspected cars, SUVs, trucks, and work vehicles. Every model is chosen for quality, reliability, and value, so you can start with confidence.

Close the deal with confidence

When you're ready, we handle paperwork, payment, and all the final details. You leave with a car you trust and a team you can count on for future support.

Get personalized guidance

Reach out through phone, text, or message. Our team walks you through details like mileage, financing options, vehicle history, and availability with no pressure.

Visit and test drive

Schedule a visit to our Richmond location. See the vehicle in person, take it for a drive, and get full assistance from start to finish.

What makes UP Motors different

Financing that fits your budget

Whether you’re building credit, rebuilding it, or looking for the best possible rate, UP Motors offers flexible financing options designed to make approval easier and payments manageable.

A wide selection for every need

Our inventory is built to serve real-life needs. Each model is carefully chosen for reliability and value, giving customers more choices without the stress of sorting through questionable options.

Transparent deals with no surprises

You get clear pricing, honest information, and direct answers to mileage, history, and availability. The process is simple and designed to save you time, with a team that handles paperwork and supports you in everything.